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Global Trend Tracker Celebrates the Return of Her ‘What’s Next’ Innovation Intel Treks

In September, Marguerite La Corte will travel to Brazil and LATAM to uncover innovation intel based on actual field research.

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By: TOM BRANNA

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Marguerite La Corte is on the road again. She's billed as “the first & only Global Trend Tracker & Cultural Anthropologist.” Fifteen years ago, La Corte created a new genre of field research by marrying product development and cultural anthropology to address real consumer needs and business opportunities in diverse regions of the world including Asia, Australia, Brazil, India, South America, Scandinavia, Israel and Turkey. Strong in marketing and R&D, La Corte...

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